What happens when you combine state of the art artificial intelligence and real estate management? You get Lauretta.io.
One report by McKinsey estimates that businesses that utilise customer behaviour data to generate behavioural insights can edge out their competition by up to 85% in sales growth, as well as 25% in gross margin.
Not only does behavioural analytics benefit the businesses who use them, but consumers would also benefit from better data-based decisions.
So how does a company like Lauretta.io help facilitate such a partnership? How do they overcome potential drawbacks of using such technology?
To answer these questions, I speak to Gavin Widjaja, CEO of Lauretta.io, for his expert insights.